US-based AI edtech marketplace WooStudy forays into India

Woostudy, based in New York, has announced the launch of its operations in India, claiming to be the world’s first AI-powered edtech marketplace. By 2024, the company expects to have over 1 lakh students registered on the platform, in partnership with over 5000 institutes and 500 counsellors across the country. WooStudy’s launch into India comes at a time when the edtech sector in India is expanding, with record investments in the last two years. The sector is also consolidating as the hybrid-education model gets traction.

WooStudy was launched in 2019 with the goal of creating a simple online platform that connects students, counsellors, and universities, making the entire admission process easier, from university/course selection through application filing and admission formalities fulfilment.The platform says that it has already onboarded over 10,000 students, with thousands of courses from over 7500 active universities to choose from.

The online aggregator platform, which is funded by Sputnik ATX, an Austin, Texas-based venture capitalist fund, raised $100,000 in its pre-seed round in February 2021. The firm is currently active in the United States, Canada, Australia, Nigeria, and Pakistan, among other countries.

“WooStudy is one-of-its-kind AI-enabled platform that capitalises on Big Data and AI to automate the student university engagement process, right from career guidance, university selection to the actual admission, and provides a one-stop interactive solution for the three key players in the education eco-system — domestic and global educational institutes, counsellors, and aspiring students. We are really excited to bring this platform to India and create more learning and growth opportunities for students looking to fast track their careers. We have a strong team in India, and we are certain that together we will be able to make WooStudy the most sought-after online aggregator platform for career guidance and growth opportunities,” Dinesh Mittal, co-founder, WooStudy said.

The company has roped in Nitish Seth, a seasoned professional with over 28 years experience in the textile and hospitality industry, as the Chief Strategy Officer for India.

“We are really excited to partner with the global WooStudy team to bring this innovative platform to the students both domestic and international, counsellors and universities in India and overseas. We are confident that WooStudy will soon emerge as one of the most trusted marketplace for this community. We have aggressive growth plans for the region, and are currently focused on building a strong team, strengthening our technology platform, and striking the right partnerships, critical for the company’s success in India,” said Nitish Seth said.

 

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