Amp, an Amazon app with Clubhouse-like features, has just been released. The software is similar to an audio player, but it will include additional capabilities such as the ability to host live radio shows. Show hosts can select tracks from Universal Music Group, Sony Music Entertainment, Warner Music Group, and a slew of independent music labels, including Beggars Group, Believe, CD Baby, and others.
Talking about the new app, John Ciancutti, vice president of Amp, said, “Radio has always been about music and culture. But imagine if you were inventing the medium for the first time today. You’d combine what people love about radio—spontaneous talk, new music discovery, diverse personalities, and broad programming—with all that’s made possible by today’s technology. You’d make it so anybody with a phone, a voice, and a love for music could make their own show. And that’s exactly what we’re doing. Amp makes it possible for you to grab the mic and run the airwaves. We are creating a new version of radio that will have an infinite dial of shows.”
Users may transform into radio DJs, build playlists, communicate with listeners, and even hold chat shows with guests using Amp. Surprisingly, the Amp will provide free services. To tune in, users will not need to subscribe to any service. For the time being, the registration process is absolutely free.
Amazon has partnered with pop star Nicki Minaj to bring her radio show titled Queen Radio to Amp. Apart from Minaj, Amazon has also onboarded singer-songwriter Tinashe, electronic artist and violinist Lindsey Stirling, Travis Barker, Lil Yachty, and Big Boi; well-known personalities Tefi Pessoa and Nikita Dragun; popular radio hosts Zach Sang, Kat Corbett, Christian James Hand to host shows on the platform.
Amp has currently been launched in beta because the team is currently working on the app. “Amp is still in the works. We decided to launch in beta because we believe that in order to serve communities of creators at all levels, we need to be in dialogue with them. We need them to use the app and telling us what features they want. This limited-access beta will allow us to partner with passionate early adopters in a diverse community of creators, so we can improve the experience and better serve everyone when the app officially launches,” John Ciancutti, vice president of Amp said.
