Stride Ventures led a $9 million (Rs 67 crore) debt financing round for Mumbai-based toothsi, an at-home smile makeover brand. Previously, in August of last year, the startup raised $20 million in a Series B round led by Eight Roads Ventures.
toothsi is an online direct-to-consumer (D2C) aligner platform that offers customers clear aligners as an alternative to conventional braces. It was founded in 2018 by Dr. Arpi Mehta, Dr. Pravin Shetty, Dr. Manjul Jain, and Dr. Anirudh Kale.
The startup claims to have designed over 65,000 smile makeover plans with a team of veteran orthodontists, dentists, tech experts, and business-minded professionals and to have experienced 5x year-on-year growth in FY 2021.
According to toothsi, the raised funds will help the company to invest in modern and consumer-facing technologies, automation, expanding geographic footprint, and focus on brand building.
At present, toothsi offers scan-at-home services in 11 cities, including Ahmedabad, Bengaluru, Chennai, Chandigarh, Delhi/NCR, Hyderabad, Guwahati, Kolkata, Mumbai, Pune, and Surat. The startup also operates a skincare brand Skinnsi which offers laser hair removal services and other skin-related treatments at home. toothsi plans to build an elaborate portfolio of cosmetic dermatology services in the near future, it said.
“We’ve carved out a niche for ourselves in the Indian market in just three years, and our business has expanded five-fold,” Dr. Arpi Mehta said.
Clinical beauty tech startup toothsi raises $9M in debt led by Stride Ventures
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