Infosys has announced the launch of its Metaverse Foundry to help enterprises explore the metaverse, including virtual and augmented environments, for their customers, workplaces, products, and operations.
The Foundry, according to the company, will bring together domain and design expertise, platforms and digital accelerators, as well as strong relationships in a rich creator-partner economy. This confluence of capabilities will be available as on-demand services, allowing businesses to scale up and down their explorations as needed.
This will enable them to create their own metaverse environment on-demand, deliver signature experiences in an existing metaverse, and use advanced AI-powered data analytics and simulations to realise their evolving aspirations as the Internet evolves, according to the company.
Ravi Kumar S, President, Infosys, said, “The physical and virtual worlds are already smoothly and ubiquitously interwoven. The metaverse will deepen this overlap and in very experiential ways that will create abundant space for business innovation. We want to help our clients to quickly double down on those opportunities in a find-fast, learn-faster environment before they can reorient their own capabilities, processes and culture in-house to respond to this rapidly evolving space.”
Businesses will be able to navigate the metaverse by partnering with this foundry through its Discover-Create-Scale cycle, according to Infosys. Through its use cases, business cases, and execution roadmaps, the foundry puts Infosys’ depth in business domains and expertise in immersive, interactive, and experiential design to work for businesses.
They will be able to advance value exploration in the metaverse by utilising technologies such as AR/VR, Blockchain, NFT, IoT, Applied AI, cybersecurity, and 5G. For example, setting up an immersive retail experience where shoppers can explore a branded metaverse environment, buy products as NFTs, or connect to an online checkout counter to make purchases that are delivered in the physical world is a template that is popular with many large enterprises.
