FarMart, a B2B Agritech startup, has raised $10 million in a Series A funding round headed by Matrix Partners India. Innoven Capital, as well as existing investors Omidyar Network India, Avaana Capital, and 500 Startups, joined the round, along with a few angel investors. Angel investors including Amit Lakhotia (Founder, Park+), Jitendra Gupta (Founder & CEO, Jupiter), KP Balaraj (Ex-founder, WestBridge Capital and Sequoia Capital India), Of Business Founder’s Fund, Revant Bhate and Dhyanesh Shah (cofounders, Mosaic Wellness) also participated in the round. The funds will be used to extend…

Digital media and lifestyle content platform ScoopWhoop has been acquired by Good Glamm Group, which is continuing its acquisition binge in the content and commerce space. Noting that the New Delhi-based digital media platform caters mostly to men, Good Glamm group said that it will invest INR 500 crore in the men’s category over the next three years. ScoopWhoop will continue to operate as an independent brand and media house under the Good Glamm Group, and its founders Sattvik Mishra, Rishi Pratim Mukherjee, and Sriparna Tikekar will remain in charge,…

Microsoft launched a new initiative called Microsoft AI Innovate on Wednesday for nurturing and scaling startups that use artificial intelligence (AI). The 10-week project will assist startups in India that are leveraging AI technology by helping them in scaling operations, driving innovation, and developing industry expertise. This programme’s quarterly batches are open to both B2B and B2C companies from a variety of industries, including financial services, healthcare, education, agriculture, space, manufacturing and logistics, retail, and e-commerce. The launch cohort, which will be supported by TiE Mumbai, will begin in November…

Yellow.ai, a conversational CX automation startup, has witnessed a significant increase in clients during the pandemic, according to Raghu Ravinutala, the company’s co-founder and chief executive officer.Yellow.ai has 60% of its customers in India including Mi, Food Panda, Tata Motors, Bajaj Finserv, Byju’s, Adani Capital, Sephora, Renault, and Siemens. “Before the start of the pandemic, we had about 100 customers. Over the last 18 months, we have seen the customers grow from 100 to about 900,” Ravinutala said. “Our technology almost became a must-have solution during the pandemic. There was…