Meta removing sensitive ad-targeting options
Meta, formerly Facebook, announced the removal of sensitive ad-targeting options, such as advertisements based on interactions with information on ethnicity, health, religious practises, political views, or sexual orientation. In recent years, the newly renamed Meta, which derives the majority of its revenue from digital advertising, has been chastised for its ad-targeting techniques and rules. The changes would take effect on January 19, 2022. In a blog post, Meta listed several targeted categories that would no longer be permitted on its platforms, including “Lung cancer awareness,” “World Diabetes Day,” “LGBT culture,”…