Google Analytics Will Be Replaced With New Standard Tool For Website Tracking
Google Analytics is being phased out in favor of significant modifications to the online tracking standard after more than a decade in the market, . Google has stated that it will stop supporting Universal Analytics on July 1, 2023, and instead transition to a new standard known as Google Analytics 4 or GA4. Analytics has become the go-to platform for website owners who want to track their product’s growth, traffic, and other demographic data. GA4 was launched in December 2020, allowing the company and businesses sufficient time to iron out any bugs…