People

San Francisco:  A newly discovered spyware effort attacked users through 32 million downloads of extensions to Google‘s market-leading Chrome web browser, researchers at Awake Security told Reuters, highlighting the tech industry’s failure to protect browsers as they are used more for email, payroll and other sensitive functions. Alphabet Inc’s Google said it removed more than 70 of the malicious add-ons from its official Chrome Web Store after being alerted by the researchers last month. “When we are alerted of extensions in the Web Store that violate our policies, we take action and use those…

New Delhi:  As lockdown across the country eases, advertisers have loosened their purse strings and resumed spending on ad campaigns to lure buyers. Within days of malls, shopping complexes and airports opening advertising spends have gone up, with volumes touching almost 30-40% of the pre-covid days, say top media buyers in the country. “Things are much better now as malls and several shopping complexes have reopened. In two weeks we expect more people to come put of their houses. July onwards things will be much better,” said Naveen Khemka, CEO…

Mumbai: Last week, Uddhav Thackeray was forced to deny reports that Mumbai would be re-imposing a lockdown on June 15. The reports had made such an impact that all over the city, people were stocking up on goods and wondering whether they had made a mistake by resuming work too soon. In Delhi, where reports of a similar June 15 lockdown had also surfaced — though they had not been as widely circulated as they were in Mumbai — the health minister, and subsequently the chief minister, had to issue…

Facebook has announced a new set of stickers, frames, effects and more, for both  Facebook and Messenger, to help users celebrate Pride Month. Following the announcement that Instagram is adding new Pride features, Facebook has shared its latest themed options, including a new set of stickers for 2020, new frames and backgrounds for Stories. Facebook’s also adding color gradient message panels, stickers and effects in MessengerWith no capacity to celebrate with the usual events, Facebook  is hoping that these tools will give users more options to engage with the event, and…

Facebook’s WhatsApp messaging service rolled out a system across Brazil on Monday that will allow users to send money to individuals or local businesses within a chat, attaching payment as they would a photo or video. WhatsApp tested the payment system in India beginning in 2018. The Brazil launch will be the first nationwide rollout and will introduce the ability to directly pay a business. The company has over 120 million individual users in Brazil, its second-largest market behind India.”WhatsApp is heavily used there, both by people and small businesses,” Matt…

The reason why I love social media marketing is its vibrancy. It never stays the same – platforms add new features and ingenious developers keep coming with innovative tools. As such, marketers can never rely on a static set of tactics. Marketers can’t remain stagnant, even for a year – without constantly experimenting, testing new platforms, trying new tools, without trying out new and improved ways to grab your followers’ attention, you’ll soon be forgotten. 1. Pixaloop: Animate Your Pictures Pixaloop is a photo animation app which promises to “breathe life…