BookMyShow casts its eyes on live streaming and online shows !!
BookMyShow is changing. From a pure-play transactional platform with the main focus on ticketing for outdoor events, the Mumbai-headquartered start-up is foraying into online shows and events, direct-to-home. No marks for guessing why. It’s COVID-19. “We have historically been the discovery platform of choice for all forms of outdoor entertainment. With COVID-19, people are forced to stay at their home and we are designing the app to bring entertainment straight to the consumers,” said Albert Almeida, Chief Operating Officer – Live Entertainment at BookMyShow. BookMyShow has already hosted around 750…