Do Not Pause YouTube Videos If You Don’t Want to See Ads, Google Reveals
New Delhi, UPDATED: Sep 19, 2024, 17:47 IST YouTube has officially announced the global rollout of a new advertising feature called ‘Pause Ads,’ which will display ads to users when they pause a video. This significant development was confirmed by YouTube’s communications manager, Oluwa Falodun. The feature was initially piloted in 2023 with a select group of advertisers, and it received positive feedback, prompting YouTube to extend its availability to all advertisers worldwide. According to The Verge, advertisers have shown considerable interest in this innovative ad format, particularly as it…