KFC India and IDCA join hands to promote deaf cricket
KFC India announced a partnership with Indian Deaf Cricket Association (IDCA) With this partnership, the fast food giant becomes the ‘principal sponsor’ for IDCA starting this year KFC India has announced a partnership with the Indian Deaf Cricket Association (IDCA) to increase deaf cricket’s visibility and growth in the country. With this collaboration, Kfc will serve as IDCA’s “primary sponsor” beginning this year and continuing until the ICC Cricket World Cup for the Deaf in 2023. Mithali Raj, the women’s national cricket team captain, along with Sumit Jain, the President…