Google has announced that it will no longer pursue its diversity-based hiring targets and is reevaluating its Diversity, Equity, and Inclusion (DEI) initiatives.
This move is in line with similar decisions made by major U.S. companies like Meta and Amazon, indicating a wider trend of scaling back DEI efforts.
In 2020, in response to the George Floyd protests and the Black Lives Matter movement, Google established ambitious goals to boost leadership representation from underrepresented groups by 30% by 2025.
However, the company has now opted to abandon these aspirational targets. This change comes as the legal and political landscape shifts. As a federal contractor, Google is assessing its compliance with recent U.S. policy changes, including those enacted under President Trump, which encourage government contractors to move away from DEI initiatives. Google’s decision has faced backlash from advocates within the tech industry, who are worried about the potential setback in the fight against discrimination. Nevertheless, Google insists that it is still dedicated to creating a fair and inclusive workplace.
