Netflix Inc is pushing itself beyond the boundaries by offering video games. The company has hired former Electronic Arts and Facebook executive Mike Verdu, as its Vice President of Game Development. Netflix has been expressing its interest in expanding into the video gaming industry for a while now.
They recently announced the launching of two new features (Kids Recap email, and Kids Top 10 row) for grabbing more audience among kids. The games at Netflix will appear as a new programming genre without any extra charge. Netflix expects the latest move will serve them with the way to grow in markets like the US.
Netflix says, “We view gaming as another new content category for us, similar to our expansion into original films, animation, and unscripted TV. We’re excited as ever about our movies and TV series offering and we expect a long runway of increasing investment and growth across all of our existing content categories, but since we are nearly a decade into our push into original programming, we think the time is right to learn more about how our members value games.”
Netflix is yet to share more detail about the big move