The Apple online store gets a new design

The Apple online store adopts a brand new look and a dedicated tab on Apple’s top-level navigation. The online store was down for about 30 minutes on Tuesday and it came back with a major redesign.


The new design includes several images and links with some of them connected to newly developed store pages. The new pages show what models are available and point to resources like shopping guides, accessories, and support. On the main Store page, there are also sections for what’s new, links to support pages, and more.


The latest design is mobile-friendly with smooth horizontal scrolling between cards on phone, something that doesn’t translate as well to desktop. 


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